Casca_Cover_4.jpg
 

Background 

Services: Video, SM Ads

Casca aims to create all-day performance shoes for customers they call “future builders” who are changing the world and are driven to a brighter future.

 

Challenges

Produce a video for SM

Creatively showcase the shoes beyond their everyday capacity.

 

Solutions

Create a cinematic ad for SM

We had local dance artist Katie Lowen perform an expressive dance wearing a pair of Casca’s new Avro sneakers.

 

Execution

Alvaro helped conceptualize and produce a cinematic ad that spotlights the Avro sneaker.